The best new releases of new products often have offers of bonuses when they get releases. Take for example the Jeff Walker release of PLF 2.0 recently. There were some amazing launch bonus offers up for grabs by some savvy affiliates. James Schramko (an underground SEO marketer) for example  had an SEO mentorship  product launch formula bonus for PLF 2.0 up for grabs. Buyers jumped on the offer because it added value to the buying process. The real key to buying high priced products is to find an offer that brings extraordinary value. The very best offers will present themselves at launch day so keep an eye out on the search engines for the inevitable flurry of offers.